Why beauty is key to everything

Do Design

So much passes us by, unnoticed. We multi-task, switch between screens, work faster. When was the last time you paused to consider a beautifully-made object or stunning natural landscape? Yet this is when our spirits lift and our soul is restored. 
 
Designer Alan Moore invites us to rethink not only what we produce - whether it's a website, a handmade chair, or a business - but how and why. With examples from Apple, Yeo Valley and Blitz Motorcycles, we are encouraged to ask: Is it useful and considered. Is it a thing of beauty? 
 
Do Design will inspire you to: 
Improve your creative process Raise the quality and craft of your work Consider the experience as much as the product Adopt simplicity, utility and honesty as guiding principles 
We are creative beings. We love to make things. This book will inspire you to create better things for better reasons. Things that people will love - for a long time to come. Some say beauty is a luxury. But what if it is key to creating a better world for us all? 
 
'An excellent guide to the essence of beauty - the freedom to create it and an argument for its power and importance to the soul.' 
Tim Smit, The Eden Project 
 
'A handbook for mindful making and conscientious consumption.' 
CRAFTS Magazine 
 
'Alan Moore's book on beauty links the history of that which has been simply made, to that which has been extraordinarily made. The difference is that which is engineered, to what is crafted, to what is designed.' 
John Maeda, Automattic 
 
'What is described in this book is not just an approach to design, it's a way of life.' 
Karen Hodkinson, formerly ID magazine 
 
'Your book gave me real clarity and a forceful nudge to just make things and see where it takes me. What a book!' 
Jono Smart, contemporary potter 
 
©2016 Alan Moore (P)2017 Do Books Audio

So much passes us by, unnoticed. We multi-task, switch between screens, work faster. When was the last time you paused to consider a beautifully-made object or stunning natural landscape? Yet this is when our spirits lift and our soul is restored. 
 
Designer Alan Moore invites us to rethink not only what we produce - whether it's a website, a handmade chair, or a business - but how and why. With examples from Apple, Yeo Valley and Blitz Motorcycles, we are encouraged to ask: Is it useful and considered. Is it a thing of beauty? 
 
Do Design will inspire you to: 
Improve your creative process Raise the quality and craft of your work Consider the experience as much as the product Adopt simplicity, utility and honesty as guiding principles 
We are creative beings. We love to make things. This book will inspire you to create better things for better reasons. Things that people will love - for a long time to come. Some say beauty is a luxury. But what if it is key to creating a better world for us all? 
 
'An excellent guide to the essence of beauty - the freedom to create it and an argument for its power and importance to the soul.' 
Tim Smit, The Eden Project 
 
'A handbook for mindful making and conscientious consumption.' 
CRAFTS Magazine 
 
'Alan Moore's book on beauty links the history of that which has been simply made, to that which has been extraordinarily made. The difference is that which is engineered, to what is crafted, to what is designed.' 
John Maeda, Automattic 
 
'What is described in this book is not just an approach to design, it's a way of life.' 
Karen Hodkinson, formerly ID magazine 
 
'Your book gave me real clarity and a forceful nudge to just make things and see where it takes me. What a book!' 
Jono Smart, contemporary potter

Alan Moore

Ian Gibson

Ellie Kendrick

Kemah Bob

Yaz Zadeh

Michael Fenton Stevens

Sheila Atim

The Classic 2000 AD Graphic Novel, in Full-Cast Audio for the First Time

A galaxy-spanning story and comics' first bona fide feminist space opera, The Ballad of Halo Jones is the first true epic to grace the bibliography of arguably the greatest comic book writer the world has ever known. 
Bored and frustrated with her life in 50th-century leisure-ghetto housing estate 'The Hoop', 18-year-old everywoman Halo Jones yearns for the infinite sights and sounds of the universe. Pledging to escape on a fantastic voyage, she sets in motion events unimaginable; a spell on a luxury space-liner, a brush with an interstellar war - Halo Jones faces hardship and adventure in the name of freedom in the limitless cosmos. 
Featuring Sheila Atim as Halo Jones, alongside Ellie Kendrick, Kemah Bob, Michael Fenton Stevens and Yaz Zadeh, with an exciting accomplished cast, existing fans of Halo and newcomers alike will be transported to The Hoop and beyond in an immersive listening experience like no other. 
c) p) 2021 Penguin Audio and Rebellion Publishing

Alan Moore

Books by Alan Moore

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