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The Penguin books that shaped our everyday lives

Quit cigarettes for good with this groundbreaking method

The Only Way to Stop Smoking Permanently

Make 2020 the year you quit the cigarettes for good with this ground-breaking book 
________ 
 
Allen Carr will help you break addiction for ever in this fully updated edition of The Only Way to Stop Smoking Permanently. 
 
You'll soon be able to: 
 
- Achieve the right frame of mind to quit 
 - Avoid weight gain 
 - Quit without dependence on rules or gimmicks 
 - Enjoy the freedom and choices that non-smokers have in life 
 - Quit without willpower 
 
It's time to begin your new life as a non-smoker with Allen Carr's The Only Way to Stop Smoking Permanently. 
________ 
 
'A different approach... a stunning success' Sun 
 
'I was exhilarated by a new sense of freedom' Independent 
 
'His skill is in removing psychological dependence' Sunday Times 
 
'Allow Allen Carr to help you escape painlessly today' Observer

Following the enormous success of his bestselling Easy Way to Stop Smoking, Allen Carr provides smokers with the motivation to break free from addiction for ever. 
 
This book will help you: 
 
- Achieve the right frame of mind to quit 
- Avoid weight gain 
- Quit without dependence on rules or gimmicks 
- Enjoy the freedom and choices that non-smokers have in life 
- Quit without willpower 
 
It's time to begin your new life as a non-smoker.

The life-changing guide to cure your fear of flying once and for all

The Easy Way to Enjoy Flying

Free yourself from your fear of flying with this LIFE-CHANGING book and start enjoying your holidays again! 
 
'Brilliant - fear of flying is no more! If you hate flying, read this. You've got nothing to lose apart from your fear' 5***** READER REVIEW 
 
'I actually got bored on my last fight thanks to this book! Have shared with other nervous flyers who are all now excited to fly' 5***** READER REVIEW 
 
'A must read. I have suffered a fear of flying since I was 16 . . . Now I can say hand on heart, "I love flying"' 5***** READER REVIEW 
_______ 
 
 Learn to enjoy your holidays and never fear flying again with this essential, life-changing, practical and easy-to-read book. 
 
 This unique method pioneered by Allen Carr dispels all the most common flying fears as well as revealing the truth behind media scare stories. It removes the root of the fear, not just the symptoms and is packed with tips to help you on your next flight. 
 
 Allen Carr, author of the world's bestselling guide to stopping smoking, uses his unique approach to help make flying an enjoyable part of your work or holiday. 
 
 By the time you have finished reading this book, you will be looking forward to taking your next flight. 
_______ 
 
 'His method is absolutely unique' Sir Richard Branson 
 
 
Hear from some of the THOUSANDS of people whose flying fears have been cured by this life-changing book . . . 
 
'I have been terrified of flying for years . . . This book has changed all that. Finally I am cured!' 5***** READER REVIEW 
 
'After over 40 years of traumatic flying this book has transformed the way I look at flying. It's changed my life' 5***** READER REVIEW 
 
'It works! I can't wait to get on my flight' 5***** READER REVIEW 
 
'An excellent book, very helpful and reassuring. Left me excited about and not terrified of my flight' 5***** READER REVIEW 
 
'This book cured my flying issues. It really does work' 5***** READER REVIEW 
 
'I had a complete and irrational fear of flying which made life a misery for the last 15 years . . . Suffice to say, I'm now excited about my holiday and looking forward to the flight. It's one amazing book!' 5***** READER REVIEW 
 
'This book has changed my life. I now can't wait to go places; my trips are exciting instead of nightmares . . . I can't recommend this book enough' 5***** READER REVIEW 
 
'You will not regret buying this book . . . Still have no idea how a short book can have so much effect!' 5***** READER REVIEW 
 
'I've tried almost everything to cure my fear of flying . . . and this book works!' 5***** READER REVIEW

Allen Carr was an accountant who smoked 100 cigarettes a day until he discovered EASYWAY. Having cured his own addiction he went on to write a series of bestselling books, most famously The Easy Way to Stop Smoking. His books have sold more than 13 million copies worldwide. Allen's lasting legacy is a dynamic, ongoing, global publishing programme and an ever-expanding worldwide network of clinics which help treat a range of issues including smoking, weight, alcohol and other drug addiction.

Read this book and flying will become a happy, stress-free experience for life. 
 
The unique method: 
* Removes the root of the fear, not just the symptoms 
* Dispels all the most common flying fears 
* Reveals the truth behind media scare stories 
* Packed with tips to help you on your next flight 
 
Allen Carr, author of the world's bestselling guide to stopping smoking, uses his unique approach to help make flying an enjoyable part of your work or holiday. 
 
By the time you have finished reading this book you will be looking forward to taking your next flight. 
 
A happy Amazon customer says: 
'I still can't believe that something as simple as reading a book could allay what had pretty much become a phobia, but I can assure you it really does work. I consider myself CURED!'

The revolutionary method to losing weight fast from international bestselling author of The Easy Way to Stop Smoking

Allen Carr's Easyweigh to Lose Weight

Lose weight and feel great in 2020. 
__________ 
 
Allen Carr, international bestselling author of The Easy Way to Stop Smoking, helps you to take off the pounds in no time - without dieting, calorie-counting or using will-power. 
 
His revolutionary eating plan allows you to enjoy food and savour flavours all while you're losing weight. 
 
You'll be able to: 
- Eat your favourite foods 
- Follow your natural instincts 
- Avoid guilt, remorse and other bad feelings 
- Avoid worrying about digestive ailments or feeling faint 
- Learn to re-educate your taste 
- Let your appetite guide your diet 
 
A happy reader says: 
 'I've found the answer I've been looking for for 20 years! I've done every diet you can think of. My sister urged me to buy the book - and I'm so glad I did! It isn't someone telling you what to do, it isn't a weird eating plan, IT ISN'T A DIET! There's no guilt... There's no stuggle... There's no restrictions... You just know what to do and you know you want to do it and why!' 
___________ 
 
Allen Carr was an accountant who smoked 100 cigarettes a day until he discovered EASYWAY. Having cured his own addiction he went on to write a series of bestselling books, most famously The Easy Way to Stop Smoking. His books have sold more than 13 million copies worldwide. Allen's lasting legacy is a dynamic, ongoing, global publishing programme and an ever-expanding worldwide network of clinics which help treat a range of issues including smoking, weight, alcohol and drug addiction.

Allen Carr was an accountant who smoked 100 cigarettes a day until he discovered EASYWAY. Having cured his own addiction he went on to write a series of bestselling books, most famously The Easy Way to Stop Smoking. His books have sold more than 13 million copies worldwide. Allen's last legacy is a dynamic, ongoing, global publishing programme and an ever-expanding worldwide network of clinics which help treat a range of issues including smoking weight, alcohol and drug addiction.

Lose weight without dieting, calorie-counting or using will-power. 
 
It's true! Allen Carr's eating plan allows you to enjoy eating, savour flavours and lose wight. You can:Eat your favourite foodsFollow your natural instinctsAvoid guilt and remorseEnjoy the flavours of fresh foodsDo away with digestive ailmentsLearn to re-educate your tastesLet your appetite be your guide 
 
Allen Carr's Easy Way to Stop Smoking has helped millions of smokers to quit. Now he turns his logical, common-sense approach to food. There are no dos of dont's, only principles to follow that will lead to healthier eating, greater well-being and permanent weight loss.

The inspirational story of one man's quest to cure the world of smoking

Packing it in the Easy Way

The inspirational story of the man behind the bestselling 'Easy Way' who decided to cure the world of smoking.

Be inspired by Allen Carr's life story of how he quit his 100-a-day habit, and his quest to cure the world of smoking. 
 
'Truly inspirational. If you are convinced there is no way you will ever give up ... I strongly recommend you read it' Mail on Sunday 
_________ 
 
Allen Carr used to smoke 100 cigarettes a day - a habit that was driving him to despair. 
 
He tried every technique around but they just wouldn't work, until he discovered his now famous Easyway method in 1983 and finally quit for good. 
 
This led to the bestselling book, Allen Carr's Easy Way to Stop Smoking, and a successful chain of clinics, which has helped thousands of people across the world in their goal to be free of tobacco. 
 
His story, from slave to a habit that was destroying his life to latter-day lifestyle guru, makes for both inspirational and utterly compelling reading.

Allen Carr has built a hugely successful network of stop-smoking clinics across the world. He is the author of the bestselling The Easy Way to Stop Smoking and also The Only Way to Stop Smoking, How to Stop Your Child Smoking, The Easy Way to Enjoy Flying and The Easy Way to Lose Weight. He lives in Spain.

Be inspired by Allen Carr's life story of how he quit his 100-a-day habit, and his quest to cure the world of smoking. 
 
'Truly inspirational. If you are convinced there is no way you will ever give up ... I strongly recommend you read it' Mail on Sunday 
_________ 
 
Allen Carr used to smoke 100 cigarettes a day - a habit that was driving him to despair. 
 
He tried every technique around but they just wouldn't work, until he discovered his now famous Easyway method in 1983 and finally quit for good. 
 
This led to the bestselling book, Allen Carr's Easy Way to Stop Smoking, and a successful chain of clinics, which has helped thousands of people across the world in their goal to be free of tobacco. 
 
His story, from slave to a habit that was destroying his life to latter-day lifestyle guru, makes for both inspirational and utterly compelling reading.

The Little Book of Quitting

Allen Carr was an accountant and smoked 100 cigarettes a day until he gave up and wrote this bestselling book. He built a hugely successful network of stop-smoking clinics across the world and is the author of The Only Way to Stop Smoking, How to Stop Your Child Smoking, The Easy Way to Enjoy Flying and The Easyweigh to Lose Weight. In 2004 Allen published his bestselling autobiography Packing It In (Michael Joseph). He was diagnosed with lung cancer in the summer of 2006 and died in November of the same year. It seems likely that the years he spent curing smokers in smoke-filled sessions at his clinics must have contributed to this illness, but Allen Carr remained positive; 'Given that I am informed that I have cured at least 10 million smokers on a conservative estimation, it's a price worth paying.'

At last, a Little Book of Quitting, containing more than 100 inspirational and memorable phrases to reinforce Allen Carr's successful message. A perfect gift book and impulse purchase for those who want to give up or for people eager to help smokers kick the habit.

Allen Carr

Read this book and you'll never smoke a cigarette again

Allen Carr's hundred-cigarettes-a-day addiction drove him to despair but after countless attempts to quit he discovered what the world had been waiting for - the EASY WAY TO STOP SMOKING. Now recognised as the world's leading expert on helping smokers to quit, Allen Carr's informative, no-scare-tactics methods and techniques are a revelation for those desperate to kick the habit. 2025 marks the 40th anniversary since this ground-breaking book's first publication. 
 
THE unique method promises: 
No scare tactics 
No weight-gain 
The psychological need to smoke disappears as you read 
Feel great to be a non-smoker 
 
Join the estimated 50 million men and women that Allen Carr has helped set free. 
 
‘The Allen Carr method is one of the best evidenced methods of quitting an addiction’ – Chris van Tulleken

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